- Snatch: 230
- Jerk: 315
- Squat: 405
- Bench: 300
- Clean: 290
- Deadlift: 520
One Ton Total: 2060
BECOME A SHRUGGED STRENGTH GYM
GROW YOUR GYM WITH SYSTEMIZED LIFTING EVENTS
Executive Summary
1) Signup for a One Ton Challenge yearly license
2) Get access to One Ton Challenge resources
3) Make Money Selling One Ton Challenge in your gym for 4 weeks
4) Run One Ton Challenge - 8 week training program
5) Host One Ton Challenge Gym Event twice each year
Watch this video for more details
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
WANT TO TALK IT OVER WITH ANDERS?
Anders is happy to talk it over and answer your questions.
Click the link below, pick a time that works for you and Anders will give you a call :-)
The Goal of the One Ton Challenge
Use six lifts to total 2000 pounds for men and 1200 for women
The One Ton Challenge Training Program will get you there
The One Ton Challenge Training Program will get you there
Six lifts to get to a total of 2,000 pounds for men and 1,200 pounds for women
- Snatch
- Clean
- Jerk
- Squat
- Deadlift
- Bench press
We are taking out all of the things that make other competitions less fun, like metcons and running.
There are no weight classes, no singlets, no stage in front of an audience.
Instead you can lift at your home gym, with your music, and your friends.
You can take as many attempts at a lift as you want.
Strength comes from taking challenges head on and we want more strong people in the world.
There are no weight classes, no singlets, no stage in front of an audience.
Instead you can lift at your home gym, with your music, and your friends.
You can take as many attempts at a lift as you want.
Strength comes from taking challenges head on and we want more strong people in the world.
Build Your Squat
Powerful hips.
Stronger legs.
Your biggest muscles are about to be stronger.
Your Quads. Your Glutes. Your Hamstrings.
All you need is the confidence to add the weight to the bar, to put it on your back and to push like hell.
You can never be too STRONG.
Stronger legs.
Your biggest muscles are about to be stronger.
Your Quads. Your Glutes. Your Hamstrings.
All you need is the confidence to add the weight to the bar, to put it on your back and to push like hell.
You can never be too STRONG.
PR Your Snatch
More strength = More Power = Bigger Snatch
Stronger arms and shoulders.
More stable overhead.
Rock solid, full depth, catch position.
Speed under the bar.
Your best lift ever awaits.
Stronger arms and shoulders.
More stable overhead.
Rock solid, full depth, catch position.
Speed under the bar.
Your best lift ever awaits.
Bench Press a Mountain
Muscle on your chest is like body armor.
It's a clear sign that you've put in the work, you're a warrior and you're not to be f#cked with.
Stronger pecs, delts and triceps. Everyone wants it.
"What do you bench?" is about to be your favorite question to answer.
It's a clear sign that you've put in the work, you're a warrior and you're not to be f#cked with.
Stronger pecs, delts and triceps. Everyone wants it.
"What do you bench?" is about to be your favorite question to answer.
BIG Cleans
It'd be hard not to clean more than ever after building more powerful hips and stronger legs.
Your bigger and stronger squatting muscles will carry over to a bigger clean and a stronger catch position.
Your leg drive and your extension will feel explosive, stronger and more stable.
Your bigger and stronger squatting muscles will carry over to a bigger clean and a stronger catch position.
Your leg drive and your extension will feel explosive, stronger and more stable.
Stronger Overhead
Greater leg drive.
Stable shoulders.
Upper back, shoulders and arms will be worked and will come back stronger.
Rock solid traps, delts and triceps.
Dip, Drive, Catch, Recover.
More weight than ever.
Stable shoulders.
Upper back, shoulders and arms will be worked and will come back stronger.
Rock solid traps, delts and triceps.
Dip, Drive, Catch, Recover.
More weight than ever.
Deadlift ALL THE WEIGHT
Total body strength at it's finest.
Stronger spine, back, grip and hips.
Build your pull from the floor, strengthen your lockout.
Real men can deadlift well over 2x bodyweight. If you're not there yet, this year is your year.
Crush the bar in your hands, lock your back in place, your new 1RM is coming.
Stronger spine, back, grip and hips.
Build your pull from the floor, strengthen your lockout.
Real men can deadlift well over 2x bodyweight. If you're not there yet, this year is your year.
Crush the bar in your hands, lock your back in place, your new 1RM is coming.
One Ton Club Members
Russell
One Ton Total: 2060
One Ton Total: 2060
Sher
One Ton Total: 1202
- Snatch: 135
- Jerk: 186
- Squat: 250
- Bench: 300
- Clean: 181
- Deadlift: 290
One Ton Total: 1202
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
How It Started
Thank John Cena...
John Cena brought Anders Varner, host of Barbell Shrugged, to Florida to complete the challenge.
It was 2015 and only 31 people had successfully entered the club.
Over the next 48 hours, Anders managed a total of 2009 pounds. It was an event that marked more than a weightlifting total.
The 2009 pounds showed that the years of dedication in the gym were for far more than moving weights.
The kind of person formed from having a goal and going after it.
The kind of person who organizes their life around working through challenges rather than avoiding them.
That kind of person ends up surrounded by amazing people all pushing for improvement.
What do you get?
SHRUGGED STRENGTH GYM RESOURCES
EVERYTHING YOU NEED TO RUN A SMOOTH EVENT AND GROW YOUR GYM
SHRUGGED STRENGTH GYM MARKETING SOP
The event is rad. Now you just need to market it! We did all the work for you. We have weeks worth of premade images as well as pre-written marketing copy to make selling this event as simple as copy/paste.
ONE TON CHALLENGE LIVE EVENT SOP
Everything you need to do to run a successful event. Judging, scoring, team, waivers, schedule, what to say and when to say it, it's all in there to make this an easy system to teach your staff.
GYM SPECIFIC LEADERBOARD ON ONETONCHALLENGE.COM
Track your members PRs on the One Ton Challenge leaderboard. You'll get your own page just for your gym! Athletes can upload videos or link to Instagram to document their PRs to share with the world.
8 WEEK STRENGTH BIAS TRAINING PROGRAM
Use the "One Ton Strong" 8 week strength program to prep your athletes to PR all 6 lifts during the One Ton Challenge Live Event! Big value for your members and makes selling the event much easier.
Programming is 5 days per week for 8 weeks
Example - Lower Body
Example - Upper Body
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
What are the benefits for your gym?
Inclusive way to motivate people to compete
Everyone is competing against themselves and looking to lift over 2000 pounds for men and 1200 for women. This means people still have motivation to signup even if they know they aren't the strongest athlete in the gym.
Competitions provide motivation and increase training focus
If you're signed up for a competition to test your strength you're damn sure going to be training harder than normal. This focus and motivation drives performance results for your athletes and keeps them coming in and training hard day after day.
Simple repeatable system to market and host
We provide copy/paste marketing copy with pre-made images so selling this event is as easy as possible. We've had gyms make well over $10,000 in just 2 weeks ($150 per person, signed up over 80 people!!) . Having such a simple system makes it super easy to delegate and have your staff successfully and profitably run this event even if you are able to attend.
Competition that feel more like a training session
Traditional lifting competitions are intimidating. All eyes are on you! Serious lifters may like that but most people don't want that kind of attention. The One Ton Challenge is a lifting event that runs like a training session / CrossFit Team event. You're lifting with your friends and the crowd is watching everyone at the same time. It's low pressure combined with great energy!!!
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
Who needs it? Who doesn't?
This program probably isn't for you if...
You already have amazing systems in place to have your coaches run events for you even when you're out of town traveling or simply working on other projects.
You're the wait list to become a members at your gym is 100's deep and you need to spend all your time finding new coaches to hire and a new, much larger, location.
You're ready to call it a day, sell your gym and move on with your life.
This program is for you if...
Your members are "kinda strong", but you definitely know they could be much, much stronger. They just need some great strength bias programming and motivating event to put in the work.
Your members want to look stronger, feel stronger and BE STRONGER.
You're confident that your members can handle a program that will kick them in the ass on weekly basis without wussing out.
You believe in your members and are confident that they can do the workouts as well as eat enough food and get enough sleep to recover eventually smashing their old PRs.
Your members think lifting weights is rad (it is...).
You want your members to build a brand-new body and do it the right way by GETTING STRONGER and BUILDING MUSCLE with real-world, athletic movements like snatches, cleans, jerks, squats, deadlift and bench presses.If you said "HELL YES!" to all those things, then YOU ARE IN THE RIGHT PLACE!
You're confident that your members can handle a program that will kick them in the ass on weekly basis without wussing out.
You believe in your members and are confident that they can do the workouts as well as eat enough food and get enough sleep to recover eventually smashing their old PRs.
Your members think lifting weights is rad (it is...).
You want your members to build a brand-new body and do it the right way by GETTING STRONGER and BUILDING MUSCLE with real-world, athletic movements like snatches, cleans, jerks, squats, deadlift and bench presses.If you said "HELL YES!" to all those things, then YOU ARE IN THE RIGHT PLACE!
One Ton Club Members
Carrie
One Ton Total: 1470
- Snatch: 200
- Jerk: 230
- Squat: 290
- Bench: 190
- Clean: 240
- Deadlift: 320
One Ton Total: 1470
Aaron
One Ton Total: 2057
- Snatch: 231
- Jerk: 308
- Squat: 440
- Bench: 319
- Clean: 319
- Deadlift: 440
One Ton Total: 2057
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
How To Get Access
Get access in three simple steps!
Step 1
Click link and fill out orderform
Super simple. Fill our your basic information (name, email, card number etc) then click the join button. Done!
Step 2
Open email and get access to your resources
Look over your program resources, pick a date to start, get a few of your most popular athletes to commit to lifting then start marketing!
Step 3
Follow our SOPs to market you event!
Marketing SOP! Event SOP! Tons of photos, graphics and copy/paste marketing copy to post on social, email and around the gym!
30 Day Money Back Guarantee
If for any reason you're not super-thrilled with the program within 30 days, return it to us for a FULL REFUND. No questions asked and we're still cool. :-) So in other words: You ALWAYS have 30 days to try the program risk free!
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
One Ton Club Members
Cori
One Ton Total: 1330
- Snatch: 145
- Jerk: 205
- Squat: 305
- Bench: 160
- Clean: 190
- Deadlift: 325
One Ton Total: 1330
Bobby
One Ton Total: 2135
- Snatch: 245
- Jerk: 315
- Squat: 440
- Bench: 265
- Clean: 345
- Deadlift: 525
One Ton Total: 2135
FAQs
How long is it to run the whole system?
4 weeks to market and sell the program, 8 weeks of training ending with the One Ton Challenge.
We recommend taking a 3 month break then running it again. Twice per year is a great rhythm.
Who is this event for?
This is for you as a gym owner, to use a simple, repeatable, profitable lifting event to grow your gym. We handle 4 weeks of marketing to sell the event, 8 week of programming to train for the event and full SOPs on how to run the whole thing!
Having everything already made where all you have to do is copy/paste or follow instructions makes it every easy to delegate who whole thing to your team so you don't have to do it all and it still gets done the right way.
What equipment do I need?
Super simple. For each group of 3-4 people, you need a barbell w/ clips, bumper plates, a rack and a bench.
If you have anytime who lifts over 500 it's also a good idea to have some iron plates as well as it's easier to load more than 5 plates per side on the bar when they are thinner than normal bumpers.
How many times can I run the event?
You are buying a 1 year license to be a Shrugged Strength Gym and are allowed to run One Ton Challenge as many times as you like in that one year period. You will automatically be will billed every year until you request to cancel your license. 30 day notice for all cancellation requests.
How much help will I need?
This is simple enough where you could do it with yourself + a coach. We do recommend you have 4-6 people just to spread out of workload and make it easier and more enjoyable to do everything needed to make the event as good as it can be. Best case scenario your whole team participates, either lifting or helping or both! Having everyone on board is essential for strengthening the relationships, culture and community aspects of your gym. Get as many people involved as you can!
How much should I charge?
We recommend charging around $150 per person or 75% of a normal 12 month membership rate if your rate is significantly more or (even more relevant) less than $200 per month.
You know your specific market better than anyone so you have control over the pricing and are welcome to charge what you think people will pay.
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
PAST SHRUGGED STRENGTH ATHLETES
CLIENT RESULTS AND MOTIVATION = GYM SUCCESS
BECOME A SHRUGGED STRENGTH GYM
CLICK HERE TO BECOME A SHRUGGED STRENGTH GYM BECOME A SHRUGGED STRENGTH GYM
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